About Craig

Hi, I'm Craig.

Developer. Founder. Brewer. Celiac. And a guy who got tired of being told gluten-free beer had to suck.

A long time ago, I helped build Bard's and developed the first production gluten-free beer made with gluten-free malt. Not syrup. Not bullshit shortcuts. Malt. Real brewing. Real process. Real flavor.

I came at this from two directions at once. One side of me was building software and systems. The other side was obsessed with solving a brewing problem that a lot of people either ignored or flat-out thought couldn't be solved.

I like hard problems. I like systems. I do not have much patience for lazy answers.

The result is more than twenty years of hard-earned gluten-free brewing and malting knowledge, the kind you get from doing the work, breaking things, fixing them, and learning where the real problems actually start.

A lot of what makes good beer actually good comes back to malt. That was true centuries ago, and it's still true now.

If you want a gluten-free beer that drinks like real beer instead of some sad compromise, you have to take that seriously.

That idea sits at the center of my work, and it sits at the center of this site.

So what am I building here?

I’m building the resource I wish had existed when I started.

This site is my attempt to open source the know-how I’ve developed over more than two decades of work in gluten-free brewing and malting. I want brewers, founders, experimenters, drinkers, and curious weirdos to have access to the real knowledge. Not just the polished version. The useful version. The version that helps you understand what matters, what breaks, what costs too much, what tastes wrong, what scales badly, and what actually works.

This is not a brochure site.

It's not here to pose.

It's here to teach.

You'll find documentation, process thinking, technical background, market context, practical lessons, and probably a few opinions delivered with less diplomacy than a PR person would recommend.

Good. That's intentional.

I'm not trying to sound polished. I'm trying to be useful.

You’ll also find a new layer to how this knowledge gets shared.

Alongside the written docs, we’re building downloadable AI experts and prompt packs people can use to get answers faster. The idea is simple: the documentation gives you depth, and the AI gives you speed. Together, they create a better way to learn complicated shit.

That matters to me because this site is not just about publishing information. It’s about making that information actually usable.

And since we’re being honest, yes, I’m using AI to help me write some of this site because I suck at writing.

Or maybe more accurately, I suck at patiently turning the pile of knowledge in my head into clean, readable pages for normal humans. I know the brewing. I know the process. I know the story. Getting it all out in polished prose without wanting to throw my laptop across the room is a different skill. So I’m using AI as a tool to help me get this stuff documented and out into the world faster.

The ideas are mine.
The experience is mine.
The opinions are definitely mine.
The help turning it into readable pages? Yeah, I'll gladly take it.

If you’re here because you want to understand gluten-free beer at a deeper level, welcome.

If you’re here because you want to build better gluten-free beer, even better.

If you’re here because you’re sick of bad information, fake “gluten-free” positioning, and products that are supposedly good enough, you’re in the right place.

This site is for people who want the real thing.

Let’s build better beer.

Craig
Developer. Founder. Brewer. Celiac.